SDGs. Strategies and opportunities for busines

On November 14th, Local Network of the UN Global Compact jointly with the UN Information center in Moscow and KPMG, supported by Philipp Morris Sales and Marketing and Sakhalin Energy, ran a round table ‘Sustainable Development Goals. Strategies and Opportunities for Business’ in the UN House.

The largest initiative for business in the sphere of corporate responsibility and sustainable development, the UN Global Compact, bringing together 13,000 participants from 170 countries throughout the world, reflects clearly the reframing process of CSR peculiarities and scale interconnected to modernization of approaches to business-modelling. 2030 Sustainable Development Goals (SDGs), adopted by the UN in 2015, set the context of these changes: they became ambitious long-term liabilities of states-members of the organization, which cover the broadest for a moment range of issues regarding sustainability.

“SDGs are changing the perception of the world and prosperity on the healthy planet, and what is important, focus on achieving a result”, believes Lise Kingo, the UN GC Executive Director. “At the same time, it is widely recognized that to reach such radical and quick changes all layers of our society have to cooperate with business. Such cooperation is an inalienable part of the plan. Private sector brings creative potential and experience needed to scale and develop technologies and breakthrough innovations. Our deadline – 2030 – is not that far, and status quo should be overthrown right here and right now. We are entering the epoch of collective history, where changes, about which we have talked for a while and which we have forecasted, are becoming a reality.”

Comparing its scale to the one of the SDGs, Global Compact provides new tools of successful business participation in achieving the sustainable future. They are based on introducing innovative leadership thinking, which results in trinity of changes un all traditional business components – in the system of governance and reporting, approach to forming partnerships, financial planning, innovation activities, etc.

Global Compact invites companies to support breakthrough innovation as much as possible and introduce it, because this is the way of how business will help the world to reach the SDGs and even today receive commercial opportunities of tomorrow. To help private sector all over the world perceive SDGs as elements of an innovative business strategy, Global Compact suggests new forms of international targeted cooperation. Transforming global goals into business actions and influences on the markets throughout the world is an objective of local participants of the initiative, which the UN leadership will support and guide. To let this objective gain specific sets of systematic solutions, Global Compact has already presented several new ideas and projects.

Round table participants reviewed several of them, such as SDGs Matrix (currently being translated into Russian by KPMG), SDGs Compass (translated into Russian by ‘Sakhalin Energy’), UN GC Action Platforms, as well as discussed a number of research projects on SDGs and topical issues, results of discussion around that will underlie programme of the Russian Global Compact Network on assisting Russian business, which is ready to take part in achieving the SDGs and is interested in raising its professional capacity in the SDGs context.

In conclusion, the round table participants were presented with a new project of the Local Network of the Global Compact – a youth competition ‘Impact of business. Local solutions for global problems’ (operated by Young Group. Social).

Students, PhD researchers, scientists, professors, interns, specialists, entrepreneurs aged 20 to 27 are authorized to participate in the competition. The applicants will be suggested making qualification work in 3 nominations in the SDGs context: MEDIA IMPACT (Media nomination), IMPACT PROJECT (development of a changing project, its strategy and theory) and IMPACT START UP (real project presentation, new or updated business-model).

As prizes, there is being formed not a pack of gifts, but a fund of opportunities, out of which the key one will be the certificate for studies in the Sustainability school SUMAS in Gland, Switzerland. Also, this fund will include opportunities for SDGs involved-youth development presented by partnering companies (internships, projects participation, education, etc.) Currently competition is still open for partnership.